CXRay

Our Accelerator to Connect Your Marketing Technology

Designed to seamlessly integrate content and data into the Adobe Experience Cloud, leveraging Boomi as the facilitation solution. This Accelerator activates content and data across your ecosystem.

6 Degrees of Kevin Bacon. Solved.

Integrate disparate content and data sources to uncover hidden connections and customer insights.
Creating real-time, personalized experiences across all channels.

Planning

Campaign Objective

Craft a tailored marketing campaign targeting customers with the highest Lifetime Value (LTV).

Key Performance Indicators (KPI)

Success metrics will include overall revenue growth and an increase in retention rates for high-LTV clients.

Data-driven Research

By utilizing advanced analytics, we will create micro-segments of high-LTV customers to ensure hyper personalized experiences.

Automation

Data Ingestion

This triggers an automated workflow that processes and eventually exports the data into the marketing database.

AI-Driven Automation

A custom LLM will apply predefined business rules, automating the data processing to enhance efficiency and accuracy in customer data.

Data Source Integration

This new data source will be integrated into your customer database such as the Adobe Experience Platform.

Execution

AI-Powered Analysis

Adobe Sensei will perform an in-depth analysis, leveraging propensity scoring and cluster analysis to refine the micro-segments.

Micro-segmentation & Personalization

Micro-segments aligned with personalized content and tailored offers, ensuring each customer receives messaging that resonates with their specific needs and preferences.

Campaign Launch & Optimization

Adobe Target will dynamically test and select the best-performing versions, ensuring the highest possible impact and engagement.

CXRay

Activating Data and Content to Unlock Authentic, Personalized Experiences

Clear Data Visibility

Achieve real-time, comprehensive views of your content and data from any Adobe solution, ensuring your team has immediate access to the insights they need.

Leverage Optimized LLM Multi-Modal Architecture

Tailor Al-driven insights and predictions to feed strategic decision-making.

Expedite Your Competitive Edge

Leverage advanced Al and LLM technologies to gain actionable insights and predictive analytics, helping you stay ahead in a rapidly evolving market.

Time To Value Optimized

Achieve real-time, comprehensive views of your content and data from any Adobe solution, ensuring your team has immediate access to the insights they need.

Let's Build Amazing Experiences Together

Curious enough to learn more? Let’s connect.

Boomi Accelerator

"*" indicates required fields

Name*

"*" indicates required fields

Name*
This field is for validation purposes and should be left unchanged.